Stevia is now grown and harvested in many countries around the world, predominantly China and Brazil. It has also been vastly popular in Japan for more than three decades, now representing 41% of that country's sugar substitute market. Stevia is also found as an ingredient in many products, such as ice cream, bread and soft drinks, throughout Asia and South America.
Stevia Extract In The Raw gets its delicious, natural sweetness from Rebiana (aka Reb-A) — an extract from the Stevia plant. This extract is the sweetest part of the plant and has recently been isolated to provide pure sweetening power without the licorice-like aftertaste that many of our predecessors exhibited. All you get is the sweet flavor without any calories.
Unlike some of our competitors, Stevia Extract In The Raw does not use additional sweeteners such as erythritol (Truvia™) and isomaltulose and erythritol (PureVia™) to mask the natural sweetness of Reb-A Stevia Extract. The high purity level of our product eliminates any of the licorice-like aftertaste associated with less pure Stevia products currently in the market.
Stevia Extract in The Raw is a perfect natural zero calorie sweetener for your coffee, tea, cereal, yogurt, and much more!